This is the first post of a series of tips&tricks regarding use of Fanbooster, and Facebook in general, written by me - Vegard Eggum, Fanbooster co-founder & Facebook geek.
How to use Google Web Fonts in Fanbooster! In this post I will show you how to make use of Google Web Fonts in Fanbooster.
Many of us would like to use some cool looking fonts in our apps. The easiest resource for this is Google Web Fonts. It gives you the opportunity to add that little extra to your app.
Shortlisten til Facebook Page of the Year er klar. Hva man bør legge til grunn for en nominering er ikke lett å vite. Jeg ønsket uansett å ta et lite dykk ned i tallene bak pagene. Hva har de skapt av resultater og hvordan er de sammenlignet med hverandre?
Jeg tok en sjekk i nye Fanbooster Monitor og så hva jeg kunne komme opp med: noen overraskende resultater og noen selvsagte.
Vennligst merk at data for Microsoft Norge og Kosthold er kun er tilgjengelig fra 28.januar 2013. Antall Fans og Talking About som vist i videoen er spennende nok. Men hvordan skal man bedømme sider opp mot hverandre når de har ulikt antall fans til å begynne med, ulike mål og skaper ulik mengde interaksjon?
I tillegg til de vanlige faktorene som antall fans og antall talking abouts, kan det også være interessant å se på noen av faktorene som vist i tabellen under. Den viser åtte av sidene og nøkkeltall for den siste måneden for hver enkelt av de.
Page Post: Antall poster fra siden siste måned
Fans: Snitt antall fans siste måned
MG: Antall nye fans siste måned (NAV kun tall 24 dager)
TA: Snitt antall Talking Abouts (Interaksjoner) siste måned
TA %: Snitt antall Talking abouts per fan
TA / PP: Snitt antall Talking About per post fra siden.
TA % / fan: Snitt antall Talking About per post i forhold til antall fans.
Største og mest samlet interaksjoner
Komplett: 215,902 Fans og 9.344 TA
Kreftforeningen: 141,103 Fans og 1,848 TA
Netcom: 70,435 Fans og 5,583 TA
Godfisk: 68,224 Fans og 2,742 TA
Komplett har både flest Fans og hatt klart størst vekst i antall Fans, mens Komplett og Netcom har skapt mest Talking abouts (TA). Samlet sett står Komplett, NetCom, Kreftforeningen og Godfisk for en majoritet av både antall Fans og antall Talking Abouts. Det er de åpenbare tallene om størrelse.
Engasjement i forhold til størrelse
TA per fan
Antall Fans og Talking About er fine nok tall. Men hvordan skal man vurdere sider opp mot hverandre når de har ulikt antall fans til å begynne med? En mulig måte å gjøre det på er å se på Talking About %. Det vil si hvor mange Talking Abouts har du av det totale antallet fans.
Tallene viser at det ikke er en direkte sammenheng mellom antall Fans og Talking About %. Det kan argumenteres for at TA % gir en indikasjon på hvor godt innhold siden har.
Engasjement i forhold til egen aktivitet
Hvor stor rolle spiller det at siden er aktiv og poster ofte? Noe som kan gi en indikasjon på dette er TA per post og TA% per post i forhold antall fans. Det vil si hvor mange interaksjoner man kan vente seg per enkelt post i antall og prosent av antall fans.
Flest TA per post:
Komplett: 194,67
Kreftforeningen: 115,50
Godfisk: 83,09
TA % per fan
NetCom: 77,54
Legger vi derimot størrelsen inn som en faktor, får vi derimot NAV som den soleklare vinneren. Oversikt over flest TA % per post i prosent av antall fans gir grafen til høyre.
Vi ser her at det er en relasjon mellom å poste hyppig for å maksimere totalt antall TA, men det gir heller negativt utslag i TA% per fan hver enkelt post får.
Hvem er Facebook Page of the Year?
I tillegg til til alle tallene over kommer effekten av annonsen og selskapet sitt hensikt med siden. Det er stor forskjell på målgruppen på sidene. En side som NKF (kommende og eksisterende studenter) vil aldri ha like stor potensiell målgruppe som Netcom (alle mann alle).
Vi tror heldigvis det ikke et endelig svar alle kan enes om. Det kommer an på hva selskapene ønsker å oppnå og hvordan man skal bedømme verdien av de ulike faktorene. Men allikevel bør dette spille en rolle i bedømningen av hva som er en god strategi og gjennomføring.
Hva synes du skal vektlegges når man bedømmer Facebook Page of the Year? Skal man se helt bort fra tallene og kun bedømme design og inntrykk eller bør vekst og engasjement måles og spille inn? Skal Komplett vinne fordi de har den desidert beste veksten eller bør andre faktorer spille en rolle?
Changes in Facebook As you might have noticed, Facebook is doing some changes to their system. Some of you might have seen the Developer Alerts in Facebook.
Please note! No actions needed from your side regarding this change. The migration will happen automatically on Wednesday 6.February and have no urgent impact on your apps.
We will monitor all apps created in Fanbooster to make sure nothing unexpected happens. If actions are needed from your end, we will send you a notice.
Another month and one of our biggest updates so far in the Fanbooster history. Here´s a summary of the highlights.
Picture contest widget
A picture says more than a thousand word Create your very own picture contest using our brand new widget. Your participants simply uploads their images, and other people can Like, Share and Vote for their favourites. Moderator functionalities and a whole lot of other options are of course available in the widget. Feel free to test our demo of the picture contest.
Fanbooster Monitor to public beta
Our tool the monitor and benchmark your Facebook pages is officially in public beta.
As with all systems we constantly have a few of those bugs floating around our system. With this update we have tried to fix a good number of them with the hope it makes your use of the system even smoother.
Here is a quick summary of all that's been fixed
Mobile: For apps on mobiles we found that there was a space under comments widget which was a bit big - so to fix it we made this smaller and neater
Count widget: When users were copying the count widget it didn't work smoothly in the new tab - it should now.
Templates: When you updated content on an original template the content was getting lost - we've made sure this doesn't happen anymore
Shares & Invites: There was an issue where the shares & invites were not routing properly if a specific brand page had country restrictions on them. We have fixed this so in spite of the restrictions they get rerouted to the correct landing page.
Form Widget: When there were 2 identical fields in the form widget data seemed to go missing. Hence forth having 2 identical fields should not cause any data issues
Picture Widget: We noticed that is Firefox an extra space seemed to come in just under the picture widget. We also noticed that in some cases the whole screen became an image link and not just the picture. Both these are now working smoothly.
That´s some of the changes in the January update. Some feature you want us to fix? Something you think would be cool and you want to be able to do? Please let us know! Just drop us a line on facebook and we´ll get back to you :)
In Fanbooster we simply love creating tools to help our customers with their Facebook presence. After months of hard work, we are proud to present Fanbooster Monitor in official beta.
Fanbooster Monitor allows you to:
Monitor your Facebook pages
Benchmark your pages vs competitors
Be inspired by others
...and lots of other cool stuff.
And the best part - you can monitor any page! Yup, that´s right. You dont have to be admin on the Facebook page you want to monitor. You will still get the data.
Check out the intro below.
For all geeks out there who really want to dig into the details: you will get access to lots of interesting data for your analysis. This launch just is the beginning. New features and add-ons will be added in the weeks and months to come.
And remember, all feature requests and geeky discussions are very much welcome indeed.
New month, new updates to Fanbooster. This month we had quite a few updates. We think the following is of most interest to you guys.
Unique e-mail in form widget
A small, but important, update. We have added a feature to make sure an e-mail may only be used once in a competition.
Most used in competitions and quiz. With this feature you can control how many times a person can participate per time. Simply select the voting frequency and we fix the rest.
Like functionality in picture widget
In Fanbooster you may now add a like button in a picture. Like the example below. Very useful when you got several pictures and want to enable likes on every single pictures.
Embed videos and music players in multi editor
Now you can add video and music players directly in the multi editor widget. In other words it´s just dead simple to add a video and music players to your facebook apps. Use for any kind of video and music content.
No lock date on the calendar widget
Fanbooster has a very cool christmas calendar widget. As in all calendars, you can define a number of hatches that is visible on a certain date. We have now updated this feature so you can allow the hatch to be visible even before the given date. Very useful when creating calendars and you want to check out how it works.
Looking even better on mobile
We have done some adjustment to the mobile versions of the apps. All apps made in Fanbooster now looks even more awesome on mobile. As you might know, Facebook has not created any solution for mobile apps, but we have a workaround for all apps created in Fanbooster. This workaround has been improved in the november release to make it fit even better on mobile devices.
That´s some of the changes in the November update. Some feature you want us to fix? Something you think would be cool and you want to be able to do? Please let us know! Just drop us a line on facebook and we´ll get back to you :)
We are really excited about the great feedback on our newly launched Facebook Christmas Calendar. As you all know, it works on mobile (as all our apps). But here's an extra goody for you all:
You can embed it on your web page as well!
Click on the screen under to check out our live web embed demo. It is the exact same app as the one on our Facebook Page
